The Concept of Phygital Learning and its Role in the Educational Process of the University

Authors’ names:

Nadezhda Yu. Valyaeva, Ludmila M. Levina – Linguistics University of Nizhny Novgorod, Nizhny Novgorod, Russia

Abstract:

The article discusses the organization of the learning process in higher education institutions in the era of digital transformation of education, analyzing the implementation of various innovative forms of learning and highlighting the importance of adaptability and personalization of educational content. The authors particularly focus on the concept of phygital learning (physical + digital learning), exploring the advantages and prospects of applying it to the university educational process on a reg-ular basis and proposing an eight-stage system of its implementation. The authors also provide an example of a set of modern digital tools used within the phygital learning framework at N. A. Dobrolyubov Linguistics University of Nizhny Novgorod.

Section CROSS-CULTURAL COMMUNICATION. TOPICAL ISSUES IN EDUCATION
DOI: 10.47388/2072-3490/lunn2025-69-1-143-156
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Key words phygital learning; blended learning; university; competence; digitalization; personalized learning; adaptive learning
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