Authors’ names:
Rimma A. Ivanova, Kristina G. Golubeva – N. A. Dobrolyubov Linguistics University of Nizhny Novgorod, Nizhny Novgorod, Russia
Abstract:
The paper examines conflictogenic texts as a source of implicitly expressed negative evaluative connotation, describing the linguistic status of conflictogenic texts and exploring the mechanisms of their manipulative potential. The authors use the methods of pragmatic and cognitive analysis to study the potential of verbal impact in English-language media headlines. Media headlines are viewed as independent microtexts that have a high potential for manipulative influence. The authors uncover logical presuppositions encoded in these texts by means of determining specific language mechanisms of implication, as well as identify and list mechanisms that realize manipulative strategies and achieve the pejorative effect, namely: the use of lexical operators with derogatory semantic characteristics; lexical repetitions; emphasis by means of antithesis; and appeal to authority. Thu authors conclude that determining mechanisms of implication is of relevance both theoretically and practically as it helps to detect the covert capacity of verbal impact and thus prevents distortion of truth and potential deceit of recipients. Thus, data obtained as a result of this linguistic research can be applied in the legal and ethical spheres.
| Section | LANGUAGE AND CULTURE |
| DOI: | 10.47388/2072-3490/lunn2023-63-3-72-81 |
| Downloads | 231 |
| Key words | conglictogenic text; implication; presupposition; media headline; pejorative evaluation |